International Game Technology (IGT), a global gaming company, announced that its PlaySports platform is now live at the Silver Reef Casino Resort, enabling the relaunch of the establishment’s retail sports betting operations.
Silver Reef is the eleventh casino in Washington state to adopt IGT’s sports betting technology and the tenth to use its business advisory services.
“Silver Reef Casino Resort is delighted to partner with IGT PlaySports for the relaunch of our sports betting offering,” said Wendy Carter, CEO of Silver Reef Casino.
“We believe that IGT PlaySports’ proven technology and experienced team of business advisors will help us attract sports fans with a first-class betting experience and attract guests with localized offers,” she added.
For his part, Joe Bertolone, Senior Vice President of Sports Betting at IGT, said: “As a preferred provider in the region, IGT PlaySports is highly qualified to help Silver Reef Casino Resort develop a comprehensive sports betting offering that caters to the casino’s unique needs and serves as a significant player acquisition and engagement tool.”
It should be remembered that the IGT PlaySports platform was recognized as a top-tier sports betting provider, winning the title of Sports Betting Platform Supplier of the Year at the EGR North America Awards 2024.
